TY  - BOOK
AU  - Bittner,John R.
TI  - Mass communication: an introduction. Theory and practice of mass media in society
SN  - 0135593026
PY  - 1977///
CY  - New York : 
PB  - Prentice Hall, 
N1  - Includes opportunities for further learning    Notes    Glossary of media terms and index
ER  -